For Sales People: Cross Selling and Building Advocates

Webinar: ID# 1013365
Recorded On-Demand
About This Course:
Your client advocates have several characteristics that are important to your success:

1. They are very reluctant to leave you regardless of how attractive a competitor might appear to be.

2.They are typically interested and open to doing additional business with you.

3.They will advocate to others on your behalf. In other words, they will refer you and your company to others.

There is a very important process to follow in order to cross sell and develop advocates. This webinar will help you create a foundation to do just that.

Covered Topics:

  • Develop an advocate attitude.
  • Create an advocate profile.
  • Utilize a 4 step advocate process that will open up cross sell opportunities.
  • Implement an approach to use with your top 10 clients.
  • Track and measure your cross sell development and success.

Who Should Attend:

Salespeople in all lines of business, tellers, supervisors and trainers will all benefit by this webinar.

The Presenter:

Walt Gerano brings with him more than 28 years of financial sales and sales management experience and has been a Sales Development Expert with Anthony Cole Training Group for over 8 years. His webinars are delivered in an entertaining manner and he captures the engagement of his participants with his wit and open 'story-telling' style. Walt personally coaches more than 50 salespeople across the country on how to achieve their sales goals and personal dreams.

For Sales People: Cross Selling and Building Advocates
or via On-Demand
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