Using Relevant Ratios As The Basis For Key Business Decisions

Webinar: ID# 1022920
Recorded CD
About This Course:
This webinar will provide an in depth understanding of business and financial activity as indicated by the financial statements.
It converts the results indicated on financial statements to ratios as the reasons needed to improve profits and productivity.

They provide the windows into the company's financial framework and reveal how best to understand and analyze business and financial activity and make relevant business decisions to improve profits and productivity.

  • How Business/Financial Transactions Are Transformed Into Financial Statements
  • Building Blocks and Key Concepts Used in Creating Statements
  • Key Components of Financial Statements
  • Simple Signs of Financial Health
  • Financial Statement Red Flags, Cautions and Concerns
  • The Meaning and Relevance of Accrual vs. Cash Basis Accounting
  • How Companies Account on an Accrual Basis but Manage on a Cash Basis
  • Importance of Comparisons to Similar Companies
  • The Five Major Categories of Relevant Ratios
    • Profitability to Measure Gross and Net Profit
    • Efficiency to Measure Productivity and Utilization of Resources
    • Liquidity to Measure How Well Financial Obligations Are Being Met
    • Solvency to Measure Debt Encumbrances
    • Cash - the Key Business Success Measurement
    • Understanding the Cash to Cash Cycle
  • Key Analysis Tools and Techniques
  • How Ratios Can Be Improved by Focusing on Key Specific Components
  • The Advantage of Common Size Calculation in Ratio Components and Analysis
  • How to Use Trends, the Most Powerful Tools in Financial and Ratio Analysis
  • How Free Cash Flow Is the New Financial Success Measurement Replacing Earnings per Share
About The Presenter

Carl L. Young, MBA
  • Mr. Simplicity
  • Author, former Chief Financial Officer (CFO) of $275M high growth company; business owner (CEO) of C Young Consulting LLC; consultant; business coach, passionate, and entertaining speaker and trainer; scholar in the Gersen Lehrman Council of Experts and member of the Standard and Poors Society of Industry Leaders
  • Highly trained accountant with more than 25 years of speaking and training experience
  • Presented seminars both nationally and internationally on finance, accounting, payroll and inventory
  • His real world experience was obtained in the years spent in a high growth company that grew from $10M to $275M in revenue
  • Started as chief accountant and rose through the ranks to Chief Financial Officer (CFO)
  • Former business owner (CEO) of a manufacturing firm
  • A turnaround consultant and coach, specializing in organization, management, business processes, internal control and accounting processes and systems
  • Currently specializes in webinars/seminars on-site customer specified training and business coaching
  • Has developed several webinars under the banner of Webinars Worth Watching; his website is
  • Wrote Carl Young’s Rules of the Business Game, based on his 25 years of experience in senior level finance, accounting and business management positions
  • Also wrote Handbook-Small Business Management Made Simple and several Mini Books: Finance & Accounting Made Simple, People Pleasing vs. Pencil Pushing, Rules & Tools for Thriving in Chaotic Times
Using Relevant Ratios As The Basis For Key Business Decisions
Available on CD format
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